Tahoe South

Website redesign and Digital Campaign

Over the last 30 years, DAE & Company has evolved the LTVA Wedding Co-op into a high-performance digital campaign.


Evolve current website & digital ad design/messaging to better engage with the emerging market while continuing to provide benefits & information on our co-op properties. Increase RFPs and click-throughs to partner pages and develop a very trackable website with tag management.


Consumer and competitive research provided the foundation for determining design aesthetics, photography, language and competitive positioning within our newly emerging market.

DAE & Company orchestrated a seasonal photo shoot to provide new photography and videography, created a compelling series of digital display units, updated copy and created #LoveLakeTahoe to better speak to the market.


Redesign of Tahoe Wedding website

Digital Advertising

Tahoe Wedding Sites web banner
Love Lake Tahoe web banner



RFP submissions up YoY


Partner site click-throughs up YoY


Outbound link clicks up YoY