April 8, 2021
Just a little beauty shot to share with our marketing friends as a reminder that the sun continues to rise. Photo credit: Madelynn Evans, sunrise over Emerald Bay April 8,
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Just a little beauty shot to share with our marketing friends as a reminder that the sun continues to rise. Photo credit: Madelynn Evans, sunrise over Emerald Bay April 8,
2021 Marketing Jargon & Buzzwords Explained by the Experts
Marketing jargon gets a bad wrap. Often made fun of as tired cliches and empty phrases that sound complex but don’t really mean anything, there are a million memes and
The Art of Setting One’s Arse on Fire
Once upon a time, the typical Mad Avenue, big-box, high-ticket ad agency would have a component of the firm that was affectionately referred to as the “creative department.” It’s where
Use These Key Metrics To Make Data-Driven Business Decisions For Your Hotel
We love data here at DAE. We especially love using it to craft really targeted and optimized marketing strategies. Thanks to Google and a plethora of other online tools, there’s
COVID-19 Recovery Strategies For California & Nevada Travel Businesses
There’s no doubt that 2020 was rough on hotels — and the travel and hospitality industry as a whole. Many of our hospitality clients here in California and Nevada still
The Beauty of Virtual Imperfections. You’ve made a mistake or two. Not to worry. We have, too. Somewhere along the line in 2020, we all had a stumble or fumble
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